Close Menu

Marketing Manager (Demand Generation)

Organization
One Codex
Job Location
777 Florida St
Ste. 306
San Francisco, CA 94110
United States
Job Description

The Marketing Manager (Demand Generation) will be primarily responsible for defining and executing against lead generation targets for the company's microbiome products, overseeing content creation, marketing automation, and analytics for inbound and outbound programs. You will be the first dedicated marketing role in a profitable and rapidly growing YC-backed company. This role is best suited to a self-starter looking to reach an exciting new B2B market. Responsibilities

  • Lead in the development of digital marketing strategy across all marketing channels, including but not limited to email, SEO/SEM, display ads, and paid social
  • Develop and execute highly effective B2B marketing programs and campaign materials to support product launches, lead generation, and brand awareness for scientific audiences
  • Develop, track, and analyze marketing metrics to measure the impact of marketing activities and identify opportunities to improve future campaigns
  • Plan, coordinate, and execute conference exhibition and attendance (post-COVID)
  • Monitor industry development and competitive landscape
Requirements
  • 3+ years marketing experience within a high growth, early stage B2B environment
  • Demonstrated experience planning and executing marketing campaigns and ability to identify and implement improvements using a data-driven approach
  • Experience in various forms of digital marketing, including email marketing, search engine marketing (SEM), search engine optimization (SEO), content marketing, etc.
  • Extensive experience with Google Analytics and Hubspot or other marketing automation software
  • Excellent written and verbal communication skills, including the ability to edit and proofread content
  • Ability to adapt to change and work independently in a fast-paced environment
  • Previous experience in life science marketing or another technical domain preferred but not required
About Our Organization

One Codex is a microbial genomics company. Our analysis platform is used for diverse applications from infectious disease diagnostics to outbreak epidemiology to improving our understanding of the microbiome. We work with top researchers, medical institutions, biotechs, and have analyzed samples from all 7 continents and space!

Science reports that faculty members are concerned about the risks reopening universities during the coronavirus pandemic pose.

Inside Higher Ed reports faculty members want a say in re-opening discussions.

Inside Higher Ed reports the Centers for Disease Control and Prevention has recommendations for how universities could keep students safe if they return to campus.

At Nature Careers, a postdoc gives advice for graduate students who have to do their PhD defenses remotely.