Nanostring is seeking an innovative Product Manager with experience in commercializing protein immunoassay technologies. Nanostring has a strong culture around developing and launching exciting products to measure DNA and RNA in precious clinical samples. Today, the capability extends beyond nucleic acids to include proteins. Nanostring is looking to build a similar culture of excellence for the development of protein and RNA:Protein products. The right individual will be self-motivated, energetic and excited about developing novel products and creating new markets. The ideal candidate will have technical and marketing experience related to protein technologies. The candidate will demonstrate a thorough understanding of current market needs for protein analysis and emerging protein technologies.
Product Manager will be responsible for commercializing Nanostring's next generation RNA:Protein products. The product manager will lead the effort to define, design and commercialize RNA:Protein. Develop product profiles, competitive analysis, presentations, demos, white papers, and product updates for organizational marketing materials. Identify customer needs and market trends and recommend pricing strategies. Research competitor products and maintain competitive comparisons and evaluations.
- Market Research: Perform quality and quantitative market research to understand customer segment, customer need, and competitive landscape
- Product development: Ability to define product concept, create product positioning and value propositions, write product requirements, propose pricing strategies, and generate financial models.
- Go to Market Strategy: Plan key programs and/or events related to product promotion, trade shows, user group events, and other customer-focused events related to the RNA:Protein products.
- Commercial support: Train field team on specific product details, support customer inquiries, and engage early access customers.