Skincare company GeneOnyx last week debuted an over-the-counter genetic analysis test for personalized skincare based on rapid DNA and RNA detection technology developed by partner DNA Electronics.

GeneOnyx launched the test at the Organic Pharmacy's flagship UK store in London.

To perform the test, a skincare specialist takes a saliva sample from the customer. The sample is then placed into the testing device, which purifies DNA and delivers it to a microchip for PCR-based analysis of specific gene signatures.

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