ASCO Presentations on PGx Melanoma Drugs Portend Crowded Market for BRAF-Mutated Tumors | GenomeWeb

Originally published June 5.

CHICAGO – Roche's personalized melanoma drug Zelboraf (vemurafenib) – the first BRAF inhibitor to enter the market and one of the few drugs to significantly improve survival in patients with advanced disease – is likely to face significant competition in coming years from next-generation agents that will attempt to mirror or improve upon the agent's efficacy and safety against skin cancer.

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