DNAnexus has hired Arthur Cole as general manager in charge of marketing, sales, and business development activities across the European market.
Cole joins DNAnexus from management consulting firm Debon Strategic Partners, where he was a managing partner providing strategic analysis, business planning, and interim management services to biotechnology and molecular diagnostics companies. Prior to that, he was executive vice president at Visible Genetics before the company was acquired by Bayer Diagnostics. He also held a number of senior leadership positions over a 13-year period at Pharmacia Biotech.