IO Informatics this week launched a new business arm, dubbed IO Healthcare, that will focus on helping customers in the personalized medicine market use clinical information to enhance their research and development activities.

The company has tapped William Hayden to lead its efforts in the healthcare space. Prior to joining the company, Hayden served as the executive vice president of healthcare informatics firm Praxeon. He also previously worked as the director of international business development at IO Informatics.

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