Lilly Official Proclaims Company ‘On Board’ With Personalized Medicine | GenomeWeb
BOSTON – According to an official with Eli Lilly, the Indianapolis-based company is “really on board with personalized medicine” and considers targeting drugs to specific market segments to be “the norm.”
John Lechleiter, president and chief operating officer for Lilly, described the company’s approach to personalized medicine at a conference here last week hosted by Harvard-Partners Center for Genetics and Genomics.

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