SAN FRANCISCO (GenomeWeb News) – Genomic Health will launch its colon cancer test this quarter and will hire additional sales people in connection with the introduction, President and CEO Kim Popovits said Monday at the JP Morgan Healthcare Conference, held here this week.

The pharmacogenomics firm currently has 80 sales people and expects to add another 10 this quarter. Popovits said that its entire sales force would sell both the Oncotype Dx for breast cancer and the new assay for colon cancer.

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Women with breast or ovarian cancer living in medically underserved regions of the US are less likely to get recommended BRCA1 or BRCA2 genetic testing, according to a new study.

Three immunology researchers are to receive this year's Albany Medical Center Prize in Medicine and Biomedical Research, the Albany Times-Union reports.

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