23andMe Launches New Pricing Model, Charges Monthly Fee | GenomeWeb

By a GenomeWeb staff reporter

NEW YORK (GenomeWeb News) – Direct-to-consumer genetics testing firm 23andMe has moved to a subscription-based pricing plan that now includes a one year contract and an additional charge of $5 per month.

Along with the change in pricing, the company has done away with its separate Ancestry Edition and Health Edition products, which are now part of one service, called Complete Edition, that the firm offers. The base price for the testing service remains at $499.

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