At his blog Gene Sherpas, Steve Murphy defines — and defends — his personalized medicine practice based on the Upper East Side of Manhattan, Helix Health. "My philosophy is the power of genomics should empower patients and providers,” he writes. “Together as a team we can prevent some horrible diseases and avoid some horrible adverse drug reactions.” Mostly, his comments reveal how disjointed medical education and genetics practice are, and what a personalized approach can do the change this in the post-genomic age.