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From products that say they will give you younger-looking skin to genome sequencing, scientists are worried about a backlash from consumers, reports the Boston Globe. "Some of these companies have cribbed from our sheets about where we hope to be going, and they've turned that into their business plans for where we are now," says Harvard Medical School's Isaac Kohane. NHGRI's Gregory Feero adds that "there's likely to be this sort of let-down about how useful this information is in the near term."