Direct-to-consumer genetic testing firm 23andMe has announced several new appointments to its executive team. Christine Castro has been appointed vice president of communications, Neil Rothstein as VP of marketing, and Jonathan Ward as VP of strategic alliances.
Before joining 23andMe, Castro was VP of corporate relations at Genentech, chief communications officer for Yahoo!, and VP of corporate communications at the Walt Disney Company.
Rothstein worked at Netflix for 11 years before coming to 23andMe. Most recently, he served as VP of online marketing at Netflix.
Ward was interim chief marketing officer at eHarmony.com before coming to 23andMe. He has held marketing and business development positions at America Online, McKinsey & Company, as well as Ogilvy, Adams & Rinehart.