This story was originally posted on April 20.

Fluidigm made two moves in recent weeks that put its integrated fluidic circuit biochips in direct competition with microarrays sold by vendors like Affymetrix, Agilent Technologies, Illumina, and Roche NimbleGen.

First, the South San Francisco, Calif.-based firm announced the establishment of a subsidiary in Shanghai, allowing it to directly serve customers from the same city in China where competitors like Affy and Illumina have their offices.

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