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Applied Precision Signs Agreement to Market ArrayWoRxe Biochip Reader in Japan


Applied Precision of Issaqua, Wash., has signed an exclusive distribution partnership with Seki Technotron to market its arrayWoRxe Biochip Reader in Japan.

This new agreement extends Applied Precision’s existing relationship with Seki Technotron to market its DeltaVision Restoration Microscopy System.

"Seki Technotron has a well-established reputation within Japan''s academic and industrial sectors," said Joe Ahladis, vice president of sales, marketing and customer service for Applied Precision, in a statement. "We''re excited to extend our relationship with Seki by working together to offer Japanese researchers the highly accurate imaging and analysis provided by the arrayWoRxe."

The arrayWoRxe reader, which the company introduced in May as an improved version of its existing arrayWoRx system, illuminates microarrays using a light delivery and collection technology that combines a white light source and charged coupled device camera, rather than a laser light source, and photo-multiplier tube. This system provides an improved signal-to-noise ratio and allows researchers increased flexibility in changing the light source, the company said.

Applied Precision has an existing agreement with GeneScan Europe, of Freiburg, Germany, to exclusively distribute its ArrayWoRxe and other products in Europe, Australia, and New Zealand.


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